As part of my work for My Hungry Head, I was tasked with the project of creating to logos for two programs in the MHH family; Imagine My Body and Move My Way. Each logo had to represent their program's individuality while fitting into MHH branding.
Imagine My Body is a program dedicated to changing how one views their body, both in a physical and mental way. By “turning over a new leaf,” participants in this program can gain confidence and learn to love and accept themselves.
Move My Way was created to encourage individuals to dance and move their way to happiness. The philosophy behind this program is that your movement is unique to you and there is no right or wrong way to engage in exercise.
This logo was much harder to come up with a concept than Imagine My Body. It wasn't until we were inspired by the way tall grass moves did we figure out a direction to take.
BONUS
Here is a worksheet I created to explain all the programs available at the Institute of Bariatric Education.